THE IMPACT OF DEVELOPING INTERNET USAGE ON THE SUSTAINABILITY OF MICRO,SMALL AND MEDIUM ENTERPRISES (MSMEs) BUSINESSES IN MERUYA SUB-DISTRICT SOUTH OF WEST JAKARTA

  • Lisnatiawati SARAGIH Universitas Mercu Buana
  • Yennida PARMARIZA Universitas Mercu Buana
  • Iwan FIRDAUS Universitas Mercu Buana
  • Irvan HERMALA Universitas Mercu Buana
  • Junaedi JUNAEDI Universitas Mercu Buana
  • Syafrizal CHAN Universitas Mercu Buana
Keywords: Development, MSME’s Actors, Training, Sustainability, Motivation

Abstract

The purpose of the Implementation of Community Service is to provide additional support for the development of internet use for micro, small and medium enterprises (MSME.s). A clearer understanding of the importance of internet use will facilitate the achievement of products marketed by business actors, especially MSME.s, in advancing income and purchasing decisions for marketed products, information obtained in the internet world in particular. The respondents processed were 41 respondents from MSMEs business actors. Overall, it is hoped that market actors in the field can understand the importance of developing sustainable internet use for MSME.s business actors. The results obtained from the implementation of PkM are that this Community Service Program has succeeded in improving the performance of MSME.s businesses in Meruya south Village, West Jakarta through the implementation of effective internet use, in order to be able to Manage Sustainable Business Efforts through the Training and mentoring provided has helped MSME.s understand the importance of accurate information, manage data efficiently, and adopt information technology to increase competitiveness. MSME.s have learned how to utilize information for better decision making, as well as manage and access relevant data more easily through the information management system introduced.

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Published
2025-11-05
How to Cite
SARAGIH, L., PARMARIZA, Y., FIRDAUS, I., HERMALA, I., JUNAEDI, J., & CHAN, S. (2025). THE IMPACT OF DEVELOPING INTERNET USAGE ON THE SUSTAINABILITY OF MICRO,SMALL AND MEDIUM ENTERPRISES (MSMEs) BUSINESSES IN MERUYA SUB-DISTRICT SOUTH OF WEST JAKARTA. ICCD, 7(1), 937-941. https://doi.org/10.33068/iccd.v7i1.968
Section
Articles