IMPROVING THE COMPETENCE OF HUMAN RESOURCES OF MSMES IN CIGUNDUL VILLAGE, SUKABUMI REGENCY

  • Selfiani SELFIANI Prof. Dr. Moestopo University (Beragama)
  • Zahera Mega UTAMA Prof. Dr. Moestopo University (Beragama)
  • Arifah RACHMAWATI Prof. Dr. Moestopo University (Beragama)
  • Arry EKSANDY Pembangunan Jaya University
  • Hermiyetti HERMIYETTI
Keywords: doormat, income

Abstract

PKM objectives: to improve quality source Power man from the UMKM Faculty of Economics and Business. The PKM activity method consists of from: Business Model Canvas Analysis, innovation management business, and evaluation business. PKM Results: (1) Innovation system management business foot based doormat entrepreneurship with method develop customer relationship (join) with community lovers goods recycle repeat and marketing through track community social; (2) Marketing media innovation use social media Facebook and WhatsApp (already) utilise technology for sell product crafts produced ; (3) Creating field work in Cikundul Village Where there are 20 mothers House the stairs that join become craftsman doormat; (4) Income craftsman doormat increased​ as much as 15% because existence improvement amount consumers; (5) Increase understanding craftsman doormat on concept entrepreneurship (craftsmen) doormat capable​ learn values, capacity (ability) and attitudes​ somebody when face challenge life For get opportunity with various possible risks​ faced with during operate business; (6) Increased sense of trust self craftsman in operate operational business and execution sale product with system on line.

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Published
2024-11-04
How to Cite
SELFIANI, S., UTAMA, Z., RACHMAWATI, A., EKSANDY, A., & HERMIYETTI, H. (2024). IMPROVING THE COMPETENCE OF HUMAN RESOURCES OF MSMES IN CIGUNDUL VILLAGE, SUKABUMI REGENCY. ICCD, 6(1), 114-119. https://doi.org/10.33068/iccd.v6i1.739
Section
Articles