IMPLEMENTING STRATEGIC SUSTAINABILITY BUSINESS ON THE MICRO, SMALL AND MEDIUM ENTERPRISES
Abstract
Sustainability business strategy is the integration of economic, environmental and social aims into a firm’s goals, activities and planning, with the aim of creating long-term value for the firm, its stakeholders and the wider community society. This means that the strategy is being formulated and implemented so that the needs of the firm and its stakeholders are met today, while protecting, sustaining and enhancing the natural resources that will be needed in the future. The creation of a sustainable, just and equitable economy will require the fundamental shifts in the way of businesses operation. Businesses, in particular, will bear the same responsibility for many of the social and environmental problems which is currently afflicting the society, such as exploitative working conditions, or the destruction of habitats. The core aim of conventional business strategy is the production of economic value generally profits for the short to medium term. These strategies aim to create value for a narrow set of stakeholders primarily, owners and shareholders. Indonesia as one of the developing countries which is still implementing the protection for the micro, small and medium industrial. Micro, Small and Medium Enterprise (MSME) become the backbone of the economy. Government has tried hard to improve and maintain the MSME as the local industrial. The local government has categories MSMEs into some sector such as home industry, trade, agriculture, food, fishing, handicraft. The objective of this community services to bring to the understand of the Palm Oil Mill Effluents (POME) which may disturb the area of the mill location and turn the POME into green resources.
Downloads
References
Arief, H., Soelton, M., Saratian, E., Tafiprios, T., Puspaningrum, A., & Mugiono, M. (2021). Implementation of Entrepreneurship Education Online-Learning Program to Create Farmer Entrepreneurs Through Urban Farming. ICCD, 3(1), 102-106.
Anggraeni, B. & Harnanik. (2015). Pengaruh Pengetahuan Kewirausahaan dan Lingkungan Keluarga Terhadap Minat Berwirausaha Siswa Kelas XI SMK Islam Nusantara Comal Kabupaten Pemalang. Jurnal Pendidikan Ekonomi Dinamika Pendidikan, X(1), 42-52.
Bateman, Thomas S., Snell, Scott A. & Konopaske, Rob. (2017). Management: Leading & Collaborating in a Competitive World. Twelfth Edition. McGraw-Hill Education. New York.
Dewan Syariah Nasional, Majelis Ulama Indonesia. 2016. Fatwa No.108 tentang Pedoman Penyelenggaraan Pariwisata Berdasarkan Prinsip Syariah.
Falikhatun, Anis Wijayanto, dan Sri Hanggana. (2017). Peningkatan Kinerja Keuangan Badan Usaha Milik Desa (Bumdes) Dengan Mengembangkan Wisata Desa Berbasis Syariah.
Griffin. Ricky W. & Ebert. Ronald J. (2006). Business. Eighth Edition. Prentice Hall. New Jersey.
Kasmir. (2016). Kewirausahaan. Edisi Revisi. Raja Grafindo Persada. Jakarta.
Karia, N., & Asaari, M. H. A. H. (2016). Halal business and sustainability: strategies resources and capabilities of halal third-party logistics (3PLs). Progress in Industrial Ecology, an International Journal, 10(2-3), 286-300.
Laporan Penelitian PNBP UNS. Ikatan Akuntan Indonesia. 2010. Standar Akuntansi Keungan Entitas Tanpa Akuntabilitas Publik (SAK ETAP), Penerbit: IAI, Jakarta.
Ramli, Y., Asih, D., Soelton, M. (2020). Green Marketing That Influence Customer Purchase Decision Based On Their Behavior And Attitude. Jurnal Doktor Manajemen (JDM), 3(1), 14-27.
Robbins, Stephen P. & Coulter, Mary. (2014). Management. Twelfth Edition. Pearson Education Limited. England.
Ramli, Y., Harwani, Y., Soelton, M., Hariani, S., Usman, F., Rohman, F. (2021). The Implication of Trust that Influences Customers’ Intention to Use Mobile Banking. Journal of Asian Finance, Economics, and Business, 8(1), 353–361.
Ramli, Y., Permana, D., Soelton, M., Hariani, S., Yanuar, T. (2020). The Implication of Green Marketing that Influences the Customer Awareness towards their Purchase Decision. MIX Jurnal Ilmiah Manajemen, 10(3).
Uno, S.S., Supratikno, H., Ugut, G.S.S., Bernarto, I., Antonio, F. and Hasbullah, Y. (2020). The effects of entrepreneurial values and entrepreneurial orientation, with environmental dynamism and resource availability as moderating variables, on the financial performance and its impacts on firms' future intention: Empirical pieces of evidence from Indonesian state-owned enterprises. Management Science Letters, 10(15), 3693–3700.
Schermerhorn Jr., John R. & Bachrach, Daniel G. (2015). Introduction to Management. Thirteen Edition. John Wiley & Sons. Singapore.
Schaltegger, S., & Wagner, M. (Eds.). (2017). Managing the business case for sustainability: The integration of social, environmental and economic performance. Routledge.
Soelton, M., Ramli, Y., Wahyono, T., Saratian, E.T.P., Oktaviar, C., Mujadid, M. (2021). The Impact of Impulse Buying on Retail Markets in Indonesia. Journal of Asian Finance, Economics and Business, 8(3), 0575–0584.
Soelton, M., Rohman, F., Asih, D., Saratian, E.T.P., Wiguna, S.B. (2020). Green Marketing that effect the Buying Intention Healthcare Products. European Journal of Business and Management, 12(15).
Sudaryono. (2015). Studi Kelayakan Bisnis: Teori, Analisa, dan Teknik Penyusunan Proposal. Lentera Ilmu Cendekia. Jakarta.
Suharyadi, Nugroho, A., Purwanto, S.K., Faturohman, M. ( 2011). Kewirausahaan: Membangun Usaha Sukses Sejak Usia Muda. Universitas Mercu Buana, Salemba Empat, Jakarta.
Zamani-Farahani, H., & Henderson, J. C. (2010). Islamic tourism and managing tourism development in Islamic societies: The cases of Iran and Saudi Arabia. The International Journal of Tourism Research, 12(1), 79.
Widagdyo, Kurniawan Gilang. (2015). Analisis Pasar Pariwisata Halal di Indonesia. The Journal of Tauhidinomics, 1(1), 73-80.
Wulandari, Resti P. Wagimin, Ign. & Susilowati, Tutik. (2013). Pengaruh Pembelajaran Kewirausahaan dan Lingkungan Keluarga Terhadap Minat Berwirausaha. Universitas Sebelas Maret, Surakarta.
