STUDY OF TOURISM POTENTIAL OF “TEBING KOJA”, CIKUYA VILLAGE, SOLEAR DISTRICT, TANGERANG CITY, BANTEN PROVINCE

Hendry HARTONO; Haryadi SARJONO; Hardijanto SAROSO; Sasmoko SASMOKO

doi:10.33068/iccd.Vol3.Iss1.292

Hendry HARTONO Management Department, Binus Business School Undergraduate Program, Bina Nusantara University
Haryadi SARJONO Management Department, Binus Business School Undergraduate Program, Bina Nusantara University
Hardijanto SAROSO Management Department, Binus Business School Undergraduate Program, Bina Nusantara University, Indonesia
Sasmoko SASMOKO Management Department, Binus Business School Undergraduate Program, Bina Nusantara University

DOI: https://doi.org/10.33068/iccd.Vol3.Iss1.292

Keywords: Tebing Koja, Community Welfare, Tourism, Strategic Development

Abstract

This paper wants to reveal how the verification process of tourist villages by using a set of instruments elements of tourist villages based on the study of existing legislation and literature. By using the instrument elements of tourism villages, researchers use qualitative methods by conducting holistic, and participatory approaches. The instrument is divided into eleven elements of tourism village and has been through verification and validation of instruments through expert judgment. The research was conducted for 3 months, namely from March 2021 to May 2021. The results revealed that tourist destinations fall into the category of "Simply Qualify" which has the potential and needs the right strategy to be able to develop existing potentials so that it becomes even better. Thus, the results of the research Grants Excellence Study Program has been through the process of downstream research results by the mandate of the Directorate General of Strengthening Research and Development Results, Ministry of Education and Culture of the Republic of Indonesia.

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